Poster Site Locations

Generate Additional Revenue from Public Sector Assets

Maximise the ROI of your property or land into a reliable source of income.

Maximise Your Revenue With Advertising Sites Across Your Assets

Poster Site Locations helps local authorities and public sector organisations unlock additional income from land, buildings, and existing advertising assets. Many councils and charities already own roadside locations or billboard sites that generate recurring revenue. However, changing market conditions and outdated agreements often mean these assets are underperforming or at risk of being decommissioned. PSL works with public sector landowners to improve returns from existing advertising sites, whilst also identifying new opportunities across surplus land and property portfolios.

Existing Advertising Assets?

We help public sector organisations review and improve existing billboard agreements by:

– Benchmarking rental income against current market rates
– Reviewing underperforming or outdated agreements
– Introducing alternative operators where appropriate
– Securing stronger long-term commercial terms

New Advertising Opportunities?

Unused roadside land and building façades can often provide valuable long-term revenue opportunities without affecting the primary use of the asset.

PSL manages the full process including:

– Site identification and feasibility assessments
– Planning and development coordination
– Operator engagement and commercial negotiations
– Delivery and long-term management support
– Our team works closely with councils and public sector property teams to create practical, commercially sustainable advertising opportunities across their estates.

Why Landlords Work With PSL

Increase Existing Advertising Income

PSL helps landlords review opportunities and improve long-term commercial returns.

Unlock Untapped Revenue

Over 30% of locations reviewed by PSL contained previously unidentified advertising potential.

Proven Income Growth

Landlords working with Poster Site Locations achieve an average 21% uplift in advertising income.

Fast Commercial Progression

Average time from site identification to commercial agreement: under 30 days.

Planning Expertise

PSL achieves planning approval on 84% of submitted applications.

Proven Industry Experience

PSL’s team has worked across thousands of outdoor advertising locations throughout the UK.

End-to-End Management

From site assessment and planning support through to commercial structuring, PSL manages the full process on behalf of landlords.

Nationwide Property Expertise

Supporting landlords, portfolio owners, and asset managers across a wide range of property assets.

Trusted Service

91% of PSL landlords would recommend our management services to other property and asset owners.

Public Sector Organisations We Have Worked With

Frequently Asked Questions

Find answers to the most common questions about renting your land for billboard advertising and how we work with landlords across the UK.

No. Advertising agreements are structured to allow media use while ownership remains entirely unchanged.

Some opportunities require planning consent. PSL can advise on suitability, likelihood of approval and the application process.

Typically, no. Opportunities are assessed before any commercial progression takes place.

We look for sites with strong visibility such as roadside locations, busy junctions, retail areas, industrial estates, and high-traffic pedestrian zones. Both urban and roadside locations across the UK are of interest.

Income varies depending on visibility, traffic volume, format type and location. PSL can provide an initial commercial assessment following review.

We work with experienced media operators who handle installation, maintenance, and ongoing management. You won’t need to deal with any of the operational side.

Yes. PSL regularly works with landlords who already have existing billboard or advertising agreements in place to review rental value, commercial structure and market positioning.